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Should you choose a photography niche?

Today I want to talk with you about this question that I hear all the time, and that is, should you choose a niche when it comes to your photography business?

Now, I’m gonna start out with a story, because I think it’s gonna give you some insight here. So really quickly, I started my photography professional career about 11 years ago, and I was shooting everything under the sun. And I was kinda making a little bit of progress here and there, but really I was feeling just super overworked and it felt like I was running so many different businesses all at once. It felt like I was marketing for seniors, marketing for weddings, marketing for this, marketing for that, creating all these websites. And having different niches really is like running different businesses. So, when you ask yourself should you choose a niche, I think you should. But only if you have tried a lot of different things. I think that it is good if you know 100% you want to go into this being a boudoir photographer, then go for it.

But if you are unsure what it is you want to do, try different things. It’s like when you’re little and your parents put you in gymnastics and TaeKwonDo, and art, and dance, and all these different things to find out what it is that you are best at. That’s what I want you to do with your photography.

But, I will say this, I found boudoir, fell absolutely in love with it, it is my niche and it’s how I doubled my income and finally got to six figures. So, with that, if you haven’t tried boudoir, I would absolutely love it if you would give it a go.

Now I want you to comment “niche” below so that you can commit to at least trying to pursue to find a niche, or at least begin your journey with the end result of getting a niche in your photography business.

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Molly Keyser

Boudoir photographer and business coach, I am dedicated to changing the world with the power of a camera. Originally from Wisconsin, I'm now in Texas, but I help photographers around the world learn how to go full-time with boudoir photography.