What's the MOST important thing to have for your business before the New Year?
. . . a PLAN!!!
Plain and simple, you need a plan to set your business up for success in 2015. Would you plan a trip to the Sahara desert without a map of where you were going to go, what you were going to eat, how you'd get through successfully? I think not.
If you want your business to succeed, you need to know step by step how you're going to achieve your goals before January 1st rolls around.
Everyone's plan is different, but they are all devised through education, with organizational resources and the appropriate tools.
To give you the inspiration, I've put together 8 resources to help you where you're at with your business planning for 2015.
- Boudoir Business Camp
Boudoir Business Camp is a 4-week online pricing & business course for boudoir photographers. This course will help you learn how to price your photography, define your goals, decipher who your ideal client is, how you can reach her, determine your products and price list, and help you follow through for success. Boudoir Business Camp is 40% off now through December 31st 2014! As soon as you enroll you will have immediate access to the course, to learn more about Boudoir Business Camp, click [HERE].
Do you need help getting organized? Asana is a FREE web and mobile application that assists you in creating, scheduling, and delegating tasks. I cannot tell you how much Asana has helped me over the past year to lower my stress levels. I never have to worry about forgetting to do something, and it's also helped me to be more productive since I always have a list of things that need to be done in order of priority. You can use this as a single person, or, share tasks and calendars with a team. If you're not using Asana, sign up today! It's free and easy to use.
One thing I've learned over the years is that it's one thing to make a “successful” income in boudoir photography, but it is an entirely different thing to use that income wisely. Financial advisor David Bach's book “Smart Women Finish Rich” talks about spending money wisely and how to set yourself up for financial security, even with an unsteady income. This book really changed the way I handle my income, and I would highly recommend reading it!
4. The Law Tog
I've said it before, and I'll say it again- you NEED to have the proper legal contracts in place for your business to prepare for the worse case scenario. The Law Tog gives tons of advice to keep your biz legal and organized, and you can even get a free photography contract by signing up for her insightful updates!
This is an AMAZING resource for the business side of photography. This blog gives tons of business advice such as pricing, in-person sales, and workflow. You can download The Modern Tog's free eBook “5 Common Mistakes That Lose You Business” by signing up for their educational email list. They've got awesome tips that will help you set your business up for success.
Have you ever wondered- what made my client buy that package? Over at Psychology for Photographers, they've got educational resources that will help you answer that question. Help yourself reach higher sales in 2015 by reading Psychology for Photographers' free ebook “How Clients Make Decisions About Money.” You can also check out their resources on building an irresistible website and writing better. Seriously, check this out!
7. BlueChic Website Templates
How does your website look? If you want website visitors to be converted into inquiries and bookings, you need to have an attractive, user-friendly website. BluChic has some gorgeous wordpress themes that will improve your website overnight! They also provide services for branding and marketing!
8. Model Call
If you need marketing help that's easy to implement on a budget, check out Model Call! This multi-faceted marketing tool from Boudie Shorts will help you grow your client base quickly with endless possibilities for marketing and sales. You can read all about Model Call by clicking [HERE].
There you have it- 8 Must Use Resources to improve your biz in 2015!
Be sure to pin this post to Pinterest so you can reference it later for inspiration 🙂